The Email Builder lets you create professional, responsive emails with a drag-and-drop editor, AI-powered content generation, and built-in template library. Design once, and your emails look great on every device and email client.
Drag-and-Drop Editor
Build emails visually with drag-and-drop blocks: headings, paragraphs, images, buttons, dividers, spacers, social links, videos, and custom HTML. Arrange blocks in columns and rows. Every block has styling options — colors, fonts, padding, alignment, and borders. The live preview updates in real time as you edit.
AI Content Generation
Describe what you want — “Write a product announcement email for our summer collection launch, friendly tone, 200 words” — and the AI generates complete email content including subject line, preheader, and body copy. Generate variants for A/B testing. The AI can also rewrite existing content, suggest subject line improvements, and optimize for deliverability.
Templates & Brand Kit
Start from a library of professionally designed templates — newsletters, promotions, announcements, welcome series, abandoned cart, re-engagement, and transactional emails. Apply your Brand Kit (logo, colors, fonts) to any template with one click. Save your own templates for team reuse.
Personalization & Merge Tags
Personalize every email with merge tags that pull contact data — name, company, job title, custom fields — and campaign context — product name, discount code, event date. Dynamic content blocks show different content to different segments within the same email. Conditional blocks display only when specific criteria are met.
Testing & Preview
Preview how your email renders across 50+ email clients (Gmail, Outlook, Apple Mail, Yahoo) and devices (desktop, tablet, mobile). Send test emails to yourself or your team. The spam score checker analyzes your content for deliverability issues — spam trigger words, image-to-text ratio, link quality, and authentication status.
Sending & Analytics
Send immediately, schedule for later, or add to a campaign sequence. Track opens, clicks, bounces, unsubscribes, and conversions in the email analytics dashboard. See heat maps showing where recipients clicked. Compare subject line variants in A/B tests and automatically send the winner to the remaining audience.
Was this article helpful?
Your feedback helps improve the documentation experience.