Competitor Intel

Competitor Intel — Monitor Your Competitive Landscape

Track competitor SEO rankings, content, ads, and technology changes. Get alerts on competitive moves and identify strategic opportunities.

Competitor Intel continuously monitors your competitors’ digital presence — tracking their SEO rankings, content strategy, ad campaigns, social activity, and technology stack changes. Get alerts when competitors make moves so you can respond strategically.

Competitor Tracking

Add competitors by entering their domain name. The platform automatically discovers their key pages, tracks their search rankings for important keywords, monitors their content publishing cadence, and detects changes in their technology stack. Track as many competitors as you need — the dashboard organizes them for easy comparison.

Ranking Comparison

See how you stack up against competitors for every keyword that matters. The side-by-side ranking comparison highlights where competitors outrank you, where you’re gaining ground, and which keywords represent the biggest opportunities. Track ranking changes over time with trend charts and get alerts when competitors gain or lose significant positions.

Content & Ad Monitoring

Monitor competitor content output — new blog posts, landing pages, and resource pages — plus their ad activity across Google Ads and social platforms. See what topics they’re investing in, which ad copy they’re running, and how their positioning evolves. The content gap analysis identifies topics competitors cover that you don’t.

Technology & Traffic Intelligence

Detect changes in competitor tech stacks — new analytics tools, CMS migrations, A/B testing platforms, or marketing automation additions. Pair this with estimated traffic data to understand whether technology investments correlate with traffic growth. Use these signals to evaluate your own technology roadmap.

Alerts & Reports

Configure alerts for specific competitor actions: new content published, significant ranking changes, ad campaign launches, domain changes, or technology updates. Receive notifications via email or in-app, and generate scheduled competitive intelligence reports to share with your team or leadership.

Was this article helpful?

Your feedback helps improve the documentation experience.

Need help?

Want help configuring your workspace?

Our team can help you set up workspaces that match how your team actually works, with the right roles, integrations, and first campaign workflow.

Schedule Setup Call