Optimize tech.
Drive demand.
Grow Revenue
Unlock meaningful growth and create more customer connections through our marketing automation solutions.
Optimize tech.
Areas We Can Support
From day-to-day management to architecting complex operational structures, we’ll enable you to maximize the use of your marketing automation platform.
Develop campaigns in your Marketing Automation Platform, create workflows to assign lead status to records, and build segmented lists based on campaign requirements
Our creative design services empower your marketing efforts by delivering visually captivating and conversion-focused email templates and landing pages.
Fine-Tuning your MAP database for maximum efficiency and effectiveness. It involves targeted actions to enhance data quality, streamline processes, and improve overall performance.
Our seasoned architects will carefully consider your requirements and structure your instance to meet the needs of both today and tomorrow with fully scalable solutions.
Your instance will be configured for success using industry best practices and your team will receive guidance and support throughout the entire process.
“Lead to dollars” is not as tasty as “farm to table” but it is certainly important as marketing departments continue to increase spend, expand programs, and experiment with new channels.
Platforms We Service
We help companies build, manage, and optimize their marketing automation
Are there opportunities to increase efficiencies in your marketing technology stack but you don’t know where or how to address them? Or, maybe you are at a crossroads, trying to scale your business, and don’t know how to implement the marketing automation technologies you need.
No matter where you are in your journey or your level of expertise, Derail Logic’s experienced consultants live and breathe all things marketing technology—so you don’t have to.
Our Process
Plan
We bring your organization together in our workshop to understand your automation goals from all points along the process. We help you plan for today’s goals and build for your future.
Map Needs
Lead qualification? Nurture campaigns? Sales automation? We’ll map out each of the stops on your automation journey. We build on what you do well and help your organization identify and address any gaps from a technology, process or training perspective.
Build The machine
Out-of-the-box implementations don’t always work for the way you need to run your marketing operations. We take what we’ve learned and translate it into the cogs and wheels of your software.
Launch & Refine
Our team will help you launch, or relaunch, your system and monitor your pipeline stages to ensure it operates as expected. Some clients prefer we stay on as an extension of their marketing team or MRM can gradually step back our involvement as your team takes ownership of their new system.
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